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Web Design Prices and Costs – How to Get A Fair Web Design Quote


If you’re looking at commissioning a web designer to build you a website, one of the first things that you will need to know, is the monetary cost. This article will explain to you why there is such a huge variance between web designers and their quotes and will give you some advice as to how much you can expect to pay to contract a competent web designer in the UK.

First of all you have to have a rough idea of ​​what it is that you want from your website. You have to have thought of what you want to achieve with the website. What are its objectives? You will then need to have thought of a basic structure for your website. There are many website examples out there for you to have a look at; the important thing is to have an idea about what structure you want for the site – meaning a rough outline of the numbers of pages and the content (text and images) that will make up each page.

Once you have your project objectives in mind and a rough idea of ​​your websites structure you are in a position to start contacting suppliers. There are multiple types of web design companies everywhere and in our particular area of ​​the UK – Doncaster there are lots of web design companies to choose from. The key thing to remember is that everyone wants your business. The web design marketplace is completely designed so as you the buyer have the upper hand!

As in all other industries there are people who provide excellent service, there are people who provide an average service and there are also cowboys (people who sell web design services without the necessary knowledge and experience to do so).

What you have to think to yourself is this: If a person promises me the earth for £ 1 does that mean to say that they can deliver it? The best advice I can give is to be realistic. There are lots of really good city based web design companies throughout the UK that provide excellent services. They are always there to take your calls and you even get your own personal account manager to handle your requests and hold your hand through the entire web design process. The services of such companies are wonderful but this clearly comes at a price. City based offices, account managers and admin staff are large overheads and the prices charged by large city based web design companies reflect this. If you have a modestly sized website, which needs to be under content management system control, do not be surprised if the web design quote runs into tens of thousands of pounds from a major city based web design company. If you are looking for a top quality 100% inclusive, comprehensive service and your company can afford this kind of bill then I would suggest using a big city company every time.

Then there are the smaller companies that are made up of just a few individuals. These types of companies have much lower overheads and frequently have very knowledgeable and capable staff. The service level can be much lower than that of major city based web design companies but you can get some excellent work done by such companies at a fraction of cost of the large city based companies.

A much overlooked group of web designers that can produce some excellent web designs are the wide community of freelance web designers. Freelance web designers are private, self employed individuals who work from small offices (they frequently work from home). Freelancers have very low (mostly non existent) overheads. As such they can provide quality web design work for much lower costs than larger web design companies. If you are looking for good quality web design for less money then it definitely work looking at using a quality freelance web designer.

The people that you really need to avoid are the web design cowboys. As stated above cowboys are people who sell web design services without the necessary knowledge and experience to do so. If you are unfortunate enough to have contracted someone like this in the past you will be aware of the low quality work that they produce and the lack of significant results that they achieve. Cowboys invariable promise you the earth for a £ 1. Use your common sense and if someone is quoting you £ 100 for something that 5 other companies are charging around £ 4000 for, you know that something is not quite right. Remember the old adage – buy cheap, buy twice!


You will find a great deal of variance between web design quotes depending on what level of web designer you choose to contract and what level of service you require. Always make sure to get as many quotes and talk to as many people as you can so a) see what’s available on the market and b) get an unbiased idea of ​​the likely costs involved. There are lots of good web designers out there but there are also a lot of less skilled web designers and even some of the proverbial cowboys. Make sure to use good common sense and get a feel for the web designer’s skills and experience when you meet them. No matter how charming a person is, experience is very hard to fake. Ask to see examples of their work and where they have done similar work to your proposed project. Remember – you have the upper hand!


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Novice to do web design? These 9 classic web page layout designs understand

Nowadays, more and more people want to build their own websites, and they can make their own web pages through the self-service website system. This is undoubtedly a good thing, but many designers, especially the novice designers or the white people who are not designers at all, have gone through many detours in web design.

The most important thing about web page production is the layout of the webpage, the layout first, and the post-details. Only after selecting the appropriate website layout can the next work be carried out smoothly. What do you want to ask about the website layout? Today, Mockplus has selected 9 different classic website layout design cases for you, I hope to inspire you.

1.Diker Bau website

Website layout ideas: Featured image display brand identity

Diker is a construction planning group based in Berlin, Germany. The designer highlights the main features and attributes of the brand identity with a selection of diagrams. The featured map is used as the basis for the entire site structure and architecture. Due to the lack of other elements in this layout, the selection map will cause the user to pay full attention to the product.

If you want to design a website that can quickly sell products, you can use this layout. Featured maps create emotional connections with visitors, and a large, decent photo or illustration creates a strong resonance and creates an unforgettable first impression. This layout is useful when you only need to show a product or service and focus the user’s full attention on it.

2. Chekhov

Website layout ideas: split screen layout

The site uses a split-screen layout that displays two equally important content information at the same time. In addition, the designer pairs the two pieces of information to create a perfect contrast to attract more visitors. The split screen layout, coupled with the echo animation, creates a more refined experience.

If your site needs to provide two distinct user journey variations, use the layout of the split screen. But avoid adding too much content to the splits. If the content is too long, the split screen design will not scale well and will affect the experience. Therefore, if you need to provide a lot of text or visual information in the split section, it is not suitable for this layout.

3. Timothee Roussilhe

Website layout ideas: parallax scroll layout

The site is a simple and creative resume website for designer Timothee Roussilhe. He added parallax effects to provide visitors with a more enjoyable and impressive experience. When scrolling down, there are many boxes that move in and out. Surprisingly, all the boxes add parallax and you will feel like you are watching a movie.

The hacker design system is online! The three major benefits are not stopped!

Receiving benefits

If you want to design a website that looks cool, creative and impressive, add a parallax effect. But don’t mess it up, keep the layout simple and use a cleaner color scheme.

4. Happiness Abscissa

Website layout ideas: sidebar navigation

The site uses a fixed sidebar navigation to display the entire layout. Navigation is undoubtedly a key part of any website, and the main menu is what most users look for when navigating. In addition to the top horizontal navigation, you can also lay out by placing menu options in a fixed sidebar. The sidebar should select the vertical column to the left or right of the page. For this layout, the sidebar remains still and remains visible, while the rest of the page changes as the user scrolls down the page. Also make sure that this navigation is accessible.

This layout is for sites with a relatively limited number of navigation options. When the user enters the page, all options are preferably within line of sight. The sidebar can also contain content outside of the menu, such as social media links, contact information, or anything you would like a visitor to easily find.



11 tips to improve the user experience design of the website

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Image source map insect: used by the stationmaster’s home

In today’s digital market, consumers have more choices to shop online than ever before. Almost all the products or services you can think of are at your fingertips, which means that every online company must find a way to persuade consumers to choose them, not other companies.

One of the best ways is to provide an intuitive and positive user experience (UX). In fact, 71% of successful companies believe that their superior user experience is their biggest competitive advantage to attract customers.

Even more incredible is that even the smallest details can have an incredible impact on customers, and this is just one of the many UX challenges facing web designers.

With these facts in mind, you may already understand why your website requires an excellent user experience design. Here are some tips to keep in mind.

1. Perform A/B testing frequently

The key to creating a better user experience is continuous improvement, and this innovation can only be supported through thorough testing and experimentation. The A/B testing strategy is the best way to determine which adjustments are best for your site. Even the smallest changes can have a big impact on conversion rates, so make sure your design team is constantly experimenting and comparing new concepts and ideas.

2. Reduce the number of website pages

Efficiency and convenience are two of the most important factors in the user experience of the website – beyond service, technology, and even personalization. If a website has dozens of pages for each content, then the site is definitely not efficient, especially when someone is in the initial stages of a customer journey and is only researching your organization. Simplify things by eliminating unnecessary tabs and always make sure they don’t lead your customers to a dead end without CTA.

3. Contains attractive CTAs

The CTA button is a picky “biological”. Some small adjustments here and there can greatly increase or affect the click rate. A case study found that when a website compares the CTA button to the color of other pages, its click-through rate is 122% higher.

Keep in mind that location is also important. In general, the closer you are to the top of the page, the better the button will behave. Of course, your team should do some experimentation here to see which design changes are best for your visitors, but keep in mind that even small changes (such as fonts, colors, moving graphics, etc.) can make a big difference. Impact.

4. Pay attention to website security

One of the main reasons customers give up shopping carts or leave the web is that something scares them away. The number of data breaches is increasing every year, so consumers are particularly skeptical and concerned about the security of their personal information.

Obviously, the security and security of your website should also be your company’s biggest concern. If you don’t have a security system yet, prepare one. Then, make sure that your security features and trust flags are clearly displayed throughout the site—especially on the checkout page. When customers see security signs on e-commerce sites, they are more likely to buy.

5. Prevent 404 errors

Want to know the best way to get rid of your customers? Guide them to the error page. 74% of users who encounter a 404 error will leave your site without hesitation. There are a lot of monitoring tools, but by simply checking Baidu statistics, you can show which internal and external links are broken.

6. Use enough images and videos, but provide enough white space

This is not controversial when it comes to visual effects on web pages. Include a video on the landing page to increase conversion rate by 80%. Statistics have proven that product images can improve user experience and conversion rates, but for a smooth user experience, balance is the key.

A little white space is enough, remember that it is not necessarily white. Landing pages for business and text classes will keep visitors eye-catching, and they don’t know where to focus. Instead, as you can see from this heat map study, the clever use of white space can very powerfully guide the eye along the page to the CTA button for better conversion. The left page uses more white space, so customers will naturally be attracted to the contrasting black CTA button.

7. Focus on the process

Your website is used to lead your customers through the buyer journey and hopes to end the conversion. Therefore, each part of it must have a meaningful process. Interestingly, one study found that 46% of users found incredible annoyance when a website “lacked a piece of information”—the most common reason why they completely quit the platform.

Again, proper use and placement of the CTA button is very important here.

Your customers should not know what to do next when they land on the page; create clear steps toward the next step and include content that supports each stage of the customer journey for a smoother user experience.

8. Color issues

When it comes to brands, color has a lot of meaning. An identifiable color scheme can increase brand awareness by 80%.

Psychological research shows that consumers use the brand’s products to think of the various meanings of color. For example, many blues evoke confidence and honesty, while orange is seen as innovation and creativity. Be sure to use a color that supports the type of branding information you want to convey to your audience.

9. Make it responsive and easy to navigate

Today, more than half of website traffic is likely to come from mobile devices, so smartphone compatibility is critical. A slow-responding website design would reject up to 80% of organic searches without adjusting its screen size or supporting mobile-friendly navigation. The key here is to simplify and enlarge.

Although your site may have a lot of navigation options clearly displayed at the top of the page, this design is not very good on a small phone screen. Instead, choose larger CTAs, fold down the navigation, and learn about the natural usage patterns of your phone screen to optimize the layout.

10. Must have faster load time

According to the Nielsen Norman Group’s findings, website visitors typically leave the site within 10 to 20 seconds.

What is more important?

If statistics is trustworthy, then each person’s attention duration is only 8 seconds, and on average only 28% of the words on each page are read. Therefore, fast loading speed is necessary. Every second that is spent loading a site is important, and any content longer than 3 seconds is enough to send them to other places for searching. Keep your site loaded and optimize graphics and pages that may slow down.

11. Conduct site and availability audits

Your corporate website will never really be “completed.” “There is always room for improvement, especially when new trends emerge.

There are several ways to get your team to perform regular UX and SEO audits to ensure your customers are constantly satisfied with their experience. Be sure to pay close attention to customer reviews, look for patterns related to the user experience of the site, or send surveys to customers asking them to rate usability. For a more technical approach, you can try the UX audit tool, which collects analytics data to identify areas for improvement.


Research by PricewaterhouseCoopers (PwC) shows that nearly one-third of customers will give up a brand after a bad experience. In addition, 54% of consumers are dissatisfied with the user experience of most online brands.

Your customer satisfaction should be the most important, especially when you realize how important their online experience is. Keep these tips in mind and see where your site needs improvement.